Net Promoter Score: What is a Net Promoter Score and Why Should You Care?
The Net Promoter Score (NPS) is a customer loyalty metric that gauges how likely you recommend the company to someone else. This score is based
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What is Search Experience Optimization (SXO): Rebranding SEO
Search experience optimization (SEO) improves a website’s search engine results pages. Search experience optimization can improve many aspects of a web page, including how well
Customer Journey Map: How to create a customer journey map?
A customer journey map is a pictorial representation of the customer’s experience with your brands. This article will provide you with instructions on how to
How AI is changing the landscape of Digital Marketing
The emergent artificial intelligence technology is altering the digital marketing landscape. Integrating artificial intelligence and digital marketing helps businesses attract, nurture, and capture leads through
100+ Google My Business Tips Important for Every Local Business
Google My Business is a powerful tool for local businesses to reach customers in their area. With the right and relevant marketing strategy, your brand
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Google Ads Attribution Models: The Ultimate Guide
Google Ads Attribution Models is the process of assigning credit to different marketing channels for conversion. Google has now created three attribution models designed to
Landing Pages Strategies: 100+ Strategies for High-Converting Landing Pages
Every day, marketers are faced with challenges in trying to create the most effective landing pages. With so many factors at play, it’s easy to
Digital Asset Management: How Digital Asset can help transform your business?
Digital Asset Management (D.A.M.) is a process that ensures the creation, curation, and distribution of digital content across an organization. D.A.M. can be applied to
Google Ads Remarketing: How does Google Ads Remarketing work
Google Ads remarketing is a great way to advertise your business. With this customer-focused strategy, you can use Google Ads to show ads to people
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